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Gucci Purse - Ignite Your Style

By Vivienne Neveling

For many years now the gucci purse has been a strong and obvious favorite amongst women. Women who feel passionate about their handbags will agree that it is exciting and wonderful to know that every collection has superb designs and is something you really look forward to. Guccio Gucci founded this company in 1921, and as life goes this company has also experienced some highs and lows. Currently Frida Giannini is the creative director; her style and vision are successful and personified in true Gucci style. This Italian designer studied design at Rome's Fashion Academy and leads with elegance and style.

It often happens in Italian industrial families that the first generation creates the firm, the second generation will unite it and the third generation eventually destroys it, or in the case of Gucci they sold all of their shares making it a public company. The family was very well known for their public quarrels and stormy family life. Paolo Gucci for example was furious with his father Aldo and he reported him to the authorities for tax evasion, he was sentenced to nine years in jail. Maurizio Gucci was the last member of the Gucci family who sold his shares, but was then murdered by his former wife Patrizia Reggiani. One would never have guessed that this fashion house had such a turbulent history.

This brand is recognized all over the world and what other accessory can compare with a Gucci purse by your side? It doesn't matter what type of handbag you chose, it may be a clutch, shoulder bag or tote the label has a unique feel and style. With competitors such as Fendi, Cartier, Chanel etc you have to produce quality. The 'Flora' silk scarf loved by icon Grace Kelly is a true classic and this rhythm and grace is still present in all their current designs. Jackie Kennedy, Brigitte Bardot and Audrey Hepburn added flair and fame to the bags and they were stylish and gorgeous women. Because these handbags aren't low-priced there is a vast market for imitations, thus one should be cautious and not buy just any Gucci purse.

This brand is recognized worldwide, even hip hop songs by famous artists such as Jay-Z, Missy Elliott, Snoop Dogg, 50 Cent etc use Gucci in their lyrics, and it is the most regularly cited trade name in music. The hit television shows Ugly Betty and Friends have also mentioned this brand name quite often, however some people claim that they are not coincidental, but paid endorsements.

This fashion house has come a long way with highs and lows but probably is one of the highest recognized brands in the world today. One has to remember that the fashion industry is gung ho, thus with Cartier, Prada, Fendi, Valentino etc as your competitors you have to perform well and keep good standards. Taste does differ, but surely you will find the perfect handbag perhaps it's a pink, black, gold, metallic etc choosing a Gucci handbag may well be an exciting experience.

About The Author

Transform your wardrobe from drab to fab with a Gucci Purse, the most coveted handbags in the fashion industry. For more DesignersHandbags visit us today at Handbags Boutique.

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Mass market These days the fashion industry relies more on mass market sales. The mass market caters for a wide range of customers, producing ready-to-wear clothes in large quantities and standard sizes. Cheap materials, creatively used, produce affordable fashion. Mass market designers generally adapt the trends set by the famous names in fashion. They often wait around a season to make sure a style is going to catch on before producing their own versions of the original look. In order to save money and time, they use cheaper fabrics and simpler production techniques which can easily be done by machine. The end product can therefore be sold much more cheaply.
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Givenchy has plenty of beautiful scents to choose from but one that really stands out is the recently released �Very Irresistible� a lovely romantic scent with hints of peony and musk. Men have an equally wide range of fragrances to choose from, and a few of the favourites are by designers such as Calvin Klein, Hugo Boss and Gucci.
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Throughout the early 20th century, practically all high fashion originated in Paris, and to a lesser extent London. Fashion magazines from other countries sent editors to the Paris fashion shows. Department stores sent buyers to the Paris shows, where they purchased garments to copy and openly stole the style lines and trim details of others. Both made-to-measure salons, and ready-to-wear departments, featured the latest Paris trends,and adapted to the stores' assumptions about the lifestyles and pocket books of their targeted customers. At this time in fashion history the division between haute couture and ready-to-wear was not sharply defined. The two separate modes of production were still far from being competitors, and, indeed, they often co-existed in houses where the seamstresses moved freely between made-to-measure and ready-made.
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